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Sponsorship Assessment

Do you know where you should be spending your sponsorship dollars? Learn how to maximize your participation in sports sponsorships and realize the highest level of return.

Harris Interactive Qualitative Research

Explore and test ideas, discover the range of different perceptions and experiences between people, and learn the factors that determine how people make choices. You can conduct a qualitative study as a stand-alone, or to complement quantitative research, using traditional or Internet-based methodologies to give you a unique "window" into the opinions of your customers.

Sponsorship Investment Analysis

What are the most visible sports sponsorship opportunities? Which leagues are associated with the most visible sponsors? Where will your sponsorship dollars have the longest duration? The Harris Interactive Sports Poll SM  can answer these questions, and more, to help you make smart investments with your sponsorship dollars and improve ROI.