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Taking the Ouch Out of Online Research

George Terhanian, PhD, Senior VP, Research and Methodology, Harris Interactive

Commercial Presentation:
Monday, 4 February 2002, 08.00-09.00

ESOMAR Net Effects 5 Conference, Hotel InterContinental BerlinóBerlin, Germany

Are you thinking about transitioning from face-to-face or telephone to Internet-based research? Have you been conducting research online with less success or acceptance than you'd hoped for? Are you worried about how online panelists are responding and changing over time? Do you wonder how online focus groups can ever meet the objectives of qualitative research?

Harris Interactive has been conducting research on Internet-based research for nearly five years. Come and hear about our latest findings and new techniques for Internet-based market research. Learn about how these applications are making a difference in our ability to provide clients with solutions to their business problems.

If you are already registered for ESOMAR Net Effects 5, please join us for breakfast and this informative commercial presentation, "Taking the Ouch Out of Online Research," 08.00 to 09.00, on Monday, 4 February 2002, at the Hotel InterContinental Berlin.

If you are not already registered and would like to attend ESOMAR's Net Effects 5 Conference convening February 3 through 5, you may register online at http://www.esomar.nl.

If you cannot attend and would like more information regarding the Harris Interactive commercial presentation or would like to talk directly to a Harris Interactive international representative about online research, please contact Bonnie Hughes at bhughes@harrisinteractive.com.

Please join us for this timely presentation.

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