Background

FORO Harris Interactive is proud of its growing portfolio of customers including private companies—both national and international—and government institutions. FORO’s partnership with Harris Interactive has flourished since FORO signed an exclusive contract to join Harris Interactive’s Global Network. For FORO Harris Interactive, Internet research is the next vital step in providing fully integrated services for its clients.

Not only does FORO Harris Interactive provide extensive customer satisfaction and service quality research for its clients, additional expertise lies in the areas of public image and positioning studies. The company’s focus on providing integrated business and communication strategies is highly valued by its clients in the financial, consumer goods, and advertising industries.

Since its inception in 1994, the research firm has quickly established itself in the marketplace by providing expertise in strategic consulting for its clients. The diverse staff of psychologists, economists, sociologists, public managers, and an architect-planner provides a competitive advantage for FORO Harris Interactive. The multi-disciplinary approach adds a unique perspective to methodological and theoretical levels of analysis and problem solving. The firm is based in Santiago, but offers a proficient fieldwork team and contacts in other Latin American countries.