Background

LeVote/Harris Interactive, established in 1997, is a rapidly growing research firm in Honduras quickly establishing its presence in Central America. The partnership with Harris Interactive provides the company with access to state-of-the-art technologies as it expands to offer Internet research capabilities to its clients.

The majority of LeVote/Harris Interactive’s work is in social and political opinion research, with the balance in product and corporate research. The firm has experience in political and election polling and has served as advisor and consultant to several political figures in Honduras. The company is also involved in the media, publishing a leading business magazine in Honduras—Cambio Empresarial.

LeVote/Harris Interactive’s main office is situated in the capital city, Tegucigalpa. To further its involvement with major industries, the company plans to expand to San Pedro Sula, the industrial center of Honduras. With its expertise in the areas of major consumer identification and satisfaction studies, Le Vote/Harris Interactive seeks clients representing all major segments of the Honduran economy.

As more and more companies form business strategies based on accurate data collection and analysis of trends, LeVote/Harris Interactive has positioned itself to serve this niche in the market research industry in Honduras. While the firm boasts creativity and integrity, it is well respected for the precision and reliability of its research.