Industries We Serve > Technology / Media / Telecoms > Youth Research
Youth & Kids Research
Research with children and youth brings its own set of challenges and Harris Interactive supplement all qualitative and quantitative research for this target with added value initiatives. These include overlaying how generational perspectives enhance the findings or incorporating macro and micro trends into analysis.
Beyond this, we ensure our surveys are designed to fit the cognitive abilities of children. And we feel passionately that new technology is the way forward for this target, simply because they feel so comfortable using it. We are constantly developing new techniques such as BrainwavesTM to help clients get the most from our relationship with consumers.
Harris Interactive have many years experience of talking to people using new technologies. We have developed a number of on-line survey techniques that are especially adapted to suit kid’s abilities when running research.
Our syndicated products and family access panel are specially designed with technology, media and telecoms clients in mind, whilst off the shelf reports are much broader in their content.
All of which make us a very different agency to work with. Find out more about our youth and kids research using the links below:
Contact Us to find out more
Featured image by Luis Sánchez reproduced under licence
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