International and Multinational Research

As a full-service research partner that offers qualitative and quantitative methods as well as traditional and online data collection modes, we pride ourselves on our ability to recommend and, of course, deliver the most sound research approach -- no matter the locations.

We make such recommendations only after we completely understand your needs and determine the specifics surrounding the target audience, such as variations in geography, culture, language, and the rate of technology adoption in the region.

We may recommend an online, traditional or mixed mode approach. When the online research platform is deemed viable and appropriate, we look first to our multimillion member proprietary panel of cooperative, double opted-in respondents, the Harris Poll Online. When advantageous, we also consider engaging our Global Network of independent research firms as a preferred outsourcing option.

The Online Research Platform

We encourage the research community to think beyond the online survey. The online research platform is not an exclusive concept. Today, we have an abundant array of options available to us, such as:

• combining telephone interviews with online data entry (web-assisted personal interviewing or WAPI)
• online recruitment to offline surveys (and vice-versa)
• focus groups and in-depth interviews
• roving laptop-based interviews using computer-assisted personal interviews
• and more

When commissioning international and multinational work with Harris Interactive, our heritage in telephone and other traditional modalities coupled with our pioneering leadership in the online space are all at your disposal.

Contact Us

For more information on international and multinational research contact us at info@harrisinteractive.com or call 877.919.4765.