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Clinical Trials Research

Harris Interactive, the leading global Internet-based research firm, is applying its Internet methodology, healthcare research knowledge, and Chronic Illness Panel to clinical trial recruitment and retention. With 45 years' experience in conducting healthcare research, Harris Interactive has built an extensive library on numerous medical conditions. This knowledge, coupled with our leading-edge technology, can be your competitive advantage.

Our Internet-based Research Philosophy - Science of Recruitment

When you use Harris Interactive's proven Internet-based research for clinical trial recruitment and retention, you can expect:

Precise Targeting: We have a unique ability to draw on a large subpanel of individuals who already have physician-diagnosed medical conditions. Recruitment efforts can be precisely targeted at the population under investigation and exclusively from a predefined area around each site—without making unnecessary inquiries.

Flexibility: Recruitment can be accelerated or slowed for each site by controlling the flow rate of email invitations on a daily or weekly basis. These qualities of precision and control are often lacking in traditional media recruitment.

Scalability: Recruitment can be synchronized with and tailored to site capacity, resulting in a measured flow of referred subjects to the site. That means fewer lost referrals and more productive sites.

Reach: We can reach patients in low incidence disease categories where media recruitment campaigns can be expensive.

Power: We have the ability to screen and interview hundreds of thousands of potential study subjects overnight.

Synergy: Internet recruitment can be tightly integrated with traditional recruitment methods to enhance study performance.

High Value: We have a portfolio of products and services that can be executed to ensure you meet or exceed the clinical trial recruitment and retention targets.

The Chronic Illness Panel

The Chronic Illness Panel is a subpanel of Harris Interactive's multimillion member online panel. This subpanel consists of respondents who have expressed interest in participating in clinical trials and/or market research studies. Our Chronic Illness Panel is a remarkable tool that can help you study any one of 44 different medical conditions.

Recruitment from the Chronic Illness Panel is completed within the projections of expected enrollment rates. Potential subjects are identified and pre-qualified online and then referred to sites at a flow rate consistent with site capacity. Plus, Harris Interactive's online recruitment can be integrated with traditional research methods, to greatly enhance study performance.

Using our Chronic Illness Panel, we conduct pre-study research to gather critical patient information. The panel is used to verify/identify incidence, response rate assumptions, screen failure rates, potential barriers to enrollment, effectiveness of specific recruitment messages and the subject's understanding of the informed consent document. These results are then used to shape the design of the study to be "patient driven." Ultimately, we can determine in advance, and in less time, issues that may influence recruitment and study performance—assuring study success at potentially lower per patient costs.

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